Conference Sales Development
We have worked with a range of organisations on their conference sales development. We have looked at conference sales development from every angle: the competitors, the product and the people, processes and systems. We can advise on product improvements and how to position and differentiate your offer in the marketplace. People (personnel) are generally at the heart of any conference sales development, they need the right attitude, supplemented with the right sales tools and training. We have trained conference sales personnel to handle any situation to maximise conference sales development and never leave money on the table. Quite simply if you are considering Conference Sales Development you should be talking to us.
Conference Sales Revenue and Pricing
Conference Sales Development is not just about your people, it requires strategy and planning. What is your current selling strategy? Do you have a selling strategy? How do you price your conference venue, is it based on demand or is everyone offered the same price, regardless of day of week and time of year? You may need to think about your conference sales development strategy and plan and we can help you with this. We can show you how to maximise you revenue, 7 days a week, 365 days a year.
Do all of your conference and meeting sales staff know how to maximise revenue, how to manage the diary to convert as much business as possible? Do they negotiate with clients or do they simply drop the rate to get the business? Do they know how to up sell and cross sell additional conference and meeting facilities? If not then why not invest in some Conference Sales Development consultancy or some sales training?
Conference Sales Training
We can train your conference sales personnel to maximise every sales opportunity. We can asses your training needs and produce bespoke courses specifically to address the needs of your conference sales personnel as a group or as individuals. We offer a number of standard Conference and Meeting Sales training courses:
- How to convert telephone enquiries (training is designed to meet and exceed the industry standard).
- How to chase and convert conference business.
- Successful negotiation skills.
- Managing the diary to maximise conference and meeting revenue.
- Face to face selling.
- How to showcase your conference or meeting venue for maximum sales impact.
Conference Sales Soft Skills
We also offer a range of soft skills training ranging from presentation skills to leadership and management coaching and mentoring skills.
Remember every piece of unconverted business or lost enquiry is costing you money. For just a few hundred pounds a person we can train your conference sales team to excel. Just think that for the cost of a days sales training you could significantly improve your conference and meeting revenue and occupancy. So the question is not whether you can afford to train your conference sales personnel the answer is can you afford not to.